Lofty CRM Services - Built to Grow Your Real Estate Business

Since 2019, we’ve helped thousands of real estate pros get the most out of Lofty CRM.

From setup to scaling, our done-for-you services are tailored to agents, teams, and brokerages who want to close more deals and waste less time.

Automation, Organization, and Follow Up That Actually Works

LoftySetup.com exists for one reason.

To help real estate agents, teams, and brokerages get real results from Lofty CRM without guesswork, clutter, or wasted time.

Lofty is powerful. But power without structure creates noise, not conversions.

Every service below is designed around how real leads behave, how real agents work, and how Lofty’s automation tools are meant to be used together.

Smart Plan Automation

Easily automate your Smart Plans to get more responses, build more relationships, and convert more leads from curiosity to close than you ever did before.

Proven Smart Plan automation solution

Automation Built for Timing, Motivation, and Conversion

Smart Plans are the engine behind Lofty follow up. But most systems fail because they rely on long, generic drip campaigns that ignore lead intent and timing. My approach is different.

Every Smart Plan package is designed to:

  • qualify leads early

  • organize them automatically

  • adjust follow up based on timing and motivation

  • reduce manual busywork

  • support appointment setting, not endless nurturing

Three proven strategies to qualify, nurture, and convert
smart plan automation

AI Automation Package

Fully Automated Lead Qualification, Organization, and Follow Up

This is my flagship Smart Plan package – the same system that has been helping agents convert more leads since 2021. My outbound lead referral business is what built this automation system. This is a time-tested, real world proven follow up system that has worked in every US state and several Canadian provinces.

The AI Automation Package delivers proven drip campaigns for buyer, seller, and renter leads. How far you take the automation is completely up to you.

Drip Only Mode Use the Smart Plans as straight follow up drip campaigns. Leads get contacted immediately with email and text sequences timed to their motivation and readiness. No AI setup required. Just consistent, intentional follow up running in the background.

Full AI Mode Add Lofty’s AI chatbot to the mix and the system becomes fully autonomous. Leads are qualified by the AI, tagged based on their responses, and automatically routed into the correct pipeline. Follow up adjusts based on where they are in their timeline, so Hot leads get appointment prompts, Warm leads get listing suggestions, and Cold leads stay in a behavioral monitoring sequence until they are ready to move forward. Your database organizes itself without you lifting a finger.

Both modes use the same proven Smart Plan drip campaigns. Full AI mode simply adds the intelligence layer on top.

Before you order: A prerequisite tag list and pipeline name guide will be emailed to you immediately after ordering. Completing this step ensures your system is ready to go when Lofty installs your Smart Plans if you desire to use the package in Full AI Mode. I suggest you perform this task even if you want to start with Drip Only Mode. It makes the transition to Full AI Mode just a few clicks away. This preparation task will take you approximately 10 minutes to complete.

What this means for you:

  • Leads engage with the AI chatbot immediately

  • Conversations generate AI tags that identify intent and readiness

  • Automation triages leads into the correct pipeline automatically

  • Follow up is targeted based on timing and motivation

  • Leads warm up or cool down dynamically as behavior changes

  • Your database stays organized without constant cleanup

This package is ideal for agents and teams who want:

  • maximum automation

  • minimal manual follow up

  • a system that runs quietly in the background

  • confidence that no lead slips through the cracks

If you want Lofty working for you even when you are not logged in, this is the solution.

Lofty Launch Platform

Everything You Need to Start Working Lofty. Nothing You Don’t.

The Lofty Launch Platform is the fastest and most affordable way to get up and running on Lofty CRM without paying full price for your own account.

For $99 per month you get a fully functional seat on a Lofty Enterprise account, a ready-to-use agent website, and the AI Automation Package already installed.

No setup headaches. No figuring out what drip campaigns to write. No guessing how to organize your database. It is already done.

Lofty Launch

The best start to real estate
$ 99 Monthly
  • Your own agent seat on a Lofty Enterprise account
  • A standard agent IDX website ready to connect to your MLS
  • AI Automation Smart Plans pre-loaded in your account
  • Email support from LoftySetup.com
Popular
Will this site be compliant with my brokerage and state advertising rules?

The standard site is not guaranteed for compliance with your brokerage or state advertising requirements. If compliance customization is needed, upgrading to the Full Site gives you the ability to make those changes.

What are the most common upgrades and what do they cost?

The most common upgrades available in the Lofty Marketplace are Full Site ($79/month), AI Sales Agent ($59/month), Elite Dialer ($79/month), Homeowner Agent ($59/month), and Lofty Present ($20/month). All upgrades are purchased directly through Lofty at your own discretion.

What happens if I cancel?

When you cancel, you have until your next billing cycle date to export your leads and move on. Your account will be automatically deleted on that date unless you confirm earlier that you have everything you need. Once deleted, nothing is recoverable. Your database is yours and I do not retain any of it.

Will this be available in my area?

Most likely yes. A few exceptions exist that may require additional costs. Metro MLS in Milwaukee, WI is a good example because they have strict IDX requirements that need specific setup to meet compliance. I have more experience with this MLS board than any other Lofty consultant and know exactly what is needed. If you are a member of Metro MLS or have questions about your specific area, contact me before ordering.

What can I not customize in the CRM?

Anything that affects how the system works at the company level is not customizable at the agent level. This includes Pipelines, Segments, Custom Fields, and similar features. These are standardized so the system works consistently for everyone on the platform.

Consulting

Training, Audits, and Strategy Calls

These sessions are practical and focused. No fluff. No generic advice.

If you want direct guidance tailored to your system and goals, this is the fastest way to get clarity.

Come prepared for actionable takeaways and optimize your Lofty platform to get the most out of it. 

Pricing varies based on attendance:

  • Individual agents and small groups up to 4 attendees

  • Team and brokerage sessions for 5 or more attendees

Consulting is my paid Zoom-based service for:

  • Lofty training

  • system audits

  • automation strategy

  • workflow troubleshooting

  • advanced setup guidance

This is ideal for agents and teams who want:

  • individual or small group format

  • custom guidance for your specific workflow and operations

  • experienced expert advice on what really works

  • confidence to operate Lofty just like you need

If you want to learn how to get the most out of Lofty, this is what you need.

Lofty Lessons Community

Learn, Train, and Go Deeper with Lofty Lessons

Lofty Lessons is my Skool-based training community built exclusively for real estate agents, brokers, and admin staff who want to get more out of Lofty CRM.

Free membership gets you access to the Lofty onboarding and setup courses right away. Paid membership tiers unlock weekly live group coaching calls, full course library access, and more.

Every tier is designed around one goal: helping you use Lofty with confidence so you stop guessing and start converting.

The Lofty Lessons community is where I share:

  • ongoing training

  • deeper strategy discussions

  • feature walkthroughs

  • automation examples

  • Lofty-specific courses

This community is designed for agents who want:

  • continued learning

  • access to proven systems

  • practical education without overwhelm

  • support beyond one-time services

From beginner topics to advanced Lofty strategies, this is where education lives.

Want to leverage automation and AI in your CRM?

If your current CRM isn’t doing what you see here, why are you using it? None of what you see here can be done on other real estate CRMs. Click the button, get a demo, and see how else Lofty can make you forget about your old CRM. You owe it to your clients, your business, and yourself.